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What is RSS Technology?
What is RSS?
Really Simple Syndication (RSS) is an XML-based format for content distribution. News, information, enterprise applications and weblogs (blogs) can all be published in RSS. When a new article is posted or a change is made to an application, RSS feeds can automatically notify the user. Text, images, audio (including podcasts) and video can be incorporated into RSS feeds.

How Does RSS Impact my Business?
For Individual Users, RSS feeds can help keep you up-to-date on news, information and blog posts, making you more knowledgeable and productive, both at work and at home. According to Technorati as of March 2006, there are more than 30 million RSS feeds available. Most mainstream news and information sites publish RSS feeds.

How do I use RSS?
To view RSS feeds, you will need an RSS reader or aggregator. There are a number of free or low-cost online, desktop, mobile and Outlook--based readers available. To aggregate RSS into an external Web site, you will also need a server-based solution, either hosted or customer-premise based.

How do I publish RSS Feeds?
Several companies offer tools to help convert information from XML or HTML to RSS feeds. There are also a number of companies that offer hosted or downloadable applications for publishing RSS feeds, as well as blogs, podcasts and other content.

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